Sapporo Shopping Perfect Guide — Tanukikoji, Department Stores, and Hokkaido Souvenirs 2026
Everything about shopping in Sapporo — from Tanukikoji Arcade shopping street, Sapporo Station department stores and underground shopping, to Hokkaido-exclusive souvenirs like Shiroi Koibito, LeTAO, and Royce. I've compiled it all from a Korean traveler's perspective.
🤖 Translated automatically by AI (GPT-4o-mini). Reviewed periodically.
From a Korean traveler's perspective, departing from Seoul/ICN.
Sapporo shopping unfolds around the Tanukikoji shopping street. From the long arcade shopping area to department stores and underground shopping, you can find snacks and souvenirs that are only available in Hokkaido — all while enjoying a comfortable shopping experience indoors, even in the cold weather. In short, for a fulfilling shopping trip, follow this route: Tanukikoji · Odori (shopping street) → Department stores · Underground shopping (brands) → Hokkaido-exclusive snacks · souvenirs.
Overview
- Shopping Streets: Tanukikoji (Arcade) · Susukino
- Department Stores · Underground Shopping: Sapporo Station (Daimaru · Esta) · Odori (Aurora Town · Polta Town)
- Convenience: Don Quijote Tanukikoji Branch
- Souvenirs: Shiroi Koibito · LeTAO · Royce · Rokkatē · Jagapokuru
- Shopping Hubs: Tanukikoji · Sapporo Station · Odori
Shopping Streets and Arcade
Tanukikoji Shopping Arcade — The Heart of Sapporo Shopping
This arcade shopping street stretches about 1 km, allowing you to shop comfortably while avoiding rain or snow. With drugstores, souvenir shops, restaurants, and Don Quijote lined up, it’s the starting point for shopping in Sapporo. Even in winter, you can stroll around comfortably indoors.
Susukino · Odori
Susukino is a bustling area filled with restaurants and shops, while the Odori area connects to underground shopping (Aurora Town · Polta Town). It’s perfect for shopping while moving underground on cold days.
Department Stores and Underground Shopping
- Sapporo Station: Major commercial facilities like Daimaru, Esta, and Stellar Place are gathered in the JR Tower.
- Odori Underground Shopping: An underground shopping area leading to Aurora Town and Polta Town.
Japan's tax-free (tax exemption) policy applies, so make sure to bring your passport when making purchases over a certain amount.
What to Buy — Hokkaido Exclusive Souvenirs
- Shiroi Koibito: Hokkaido's representative white chocolate snack.
- LeTAO: Otaru double cheesecake and desserts.
- Royce' Chocolate: Fresh chocolate and potato chip chocolate.
- Rokkatē Marusei Butter Sand: Raisin butter sand snacks.
- Jagapokuru (Calbee): Hokkaido potato snacks.
Where to Stay
If you're focused on shopping, accommodations around Tanukikoji, Susukino, and Sapporo Station are convenient. Check out the card below to compare Sapporo hotels.
If you’re also interested in gourmet food and sightseeing, refer to the Sapporo Food Guide and the Sapporo · Otaru 4-Day Tour.
Frequently Asked Questions
Q1. Where is the best place for shopping in Sapporo?
The Tanukikoji Arcade shopping street is the center. With drugstores, souvenirs, and Don Quijote gathered, it’s great for shopping regardless of the weather. For brand shopping, the department stores at Sapporo Station are ideal.
Q2. What souvenirs can I only buy in Hokkaido?
Shiroi Koibito, LeTAO cheesecake, Royce' chocolate, Rokkatē butter sand, and Jagapokuru are representative snacks from Hokkaido. They are very popular as gifts.
Q3. Is it easy to shop in winter?
Yes, Tanukikoji has a roofed arcade, allowing you to avoid snow and cold, and the Odori underground shopping area is also connected for easy indoor movement.
Q4. Can I receive tax-free benefits?
Yes, Japan's tax-free (tax exemption) system applies. If you make purchases over a certain amount at tax-free stores, you can present your passport to be exempt from consumption tax.